I like the idea. However the packs do not work in some cases as well as the 'normal' starter packs. Let me explain:

on the 'normal' starter packs, you get a bunch of jeweled chests that give rewards to 20 crusaders. On these event ones, it's only for the two crusaders that came out.

On one of them my two crusaders are Epic, Epic, Common, and Epic, Epic, Golden Epic. The Golden Epic included in the back is what that common is so.. i'd be paying $20 for.. two epics, as the jeweled chests will be useless to me.

With how easy it is to get enchantment points these days spending $20 for a bunch of enchantment points is silly. At the same time you're losing out on those bonuses for not having those golden epics.

To further add to the ARGH factor, you don't even get the shop bonuses for buying those packs.

So in conclusion while I like the event starter packs and the potential they have, the situation of people not spending $20 for nothing but 2 golden epics needs to be addressed, as that is lost potential revenue right there.

A possible suggestion could be... perhaps letting people choose from a list, which event's jeweled chests they'd like to purchase? ( they'd all have to be from the same event for simplicityof course )

You could save the chests until the event (maybe) rolls around again. That way you'll have a jumpstart on gearing tier 2 crusaders.

I agree that the shop bonus would be a nice add on.